New York

Overdose’s expansion into North America is spearheaded by our team in New York via the acquisition of MediaSpa in 2020. The team of 25+ Magento & Shopify Developers, UX/UI specialists, performance marketers, and digital strategists is now headed up by Gary Benerofe, Dan Goodfriend & Andrew Potkewitz and brings new partnerships with a range of notable clients including DKNY, Easy Spirit, Nine West, Nespresso, Mosafer, Scholastic, Motorola, The Wall Street Journal and more.

4 West Red Oak Lane, Suite 205, White Plains, NY 10604, USA
New York
New York
North America
Overdose New York
In 2020 Overdose kicked off its expansion into the North American market, initially launching in New York through the acquisition of Media Spa. Headed up by Gary Benerofe as Managing Director, today, the Overdose New York team has grown to 30+, with some of the digital industry's most regarded Development, integration and CX leaders.
Key team
Gary Benerofe
Managing Director
Andrew Potkewitz
Director, Global Partnerships & Marketing
Dan Goodfriend
Technical Director
key clients

Our acquisition of MediaSpa in 2020 introduced a plethora of great American based companies including DKNY, Easy Spirit, Nine West, Nespresso, Mosafer, Scholastic, The Wall Street Journal into the overdose family which has helped to beachhead our expansion into the Americas.

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