“When we joined forces with Overdose in March 2020, the team were given the unique challenge of increasing our online revenue, brand presence and new customer acquisition, all in the face of a global pandemic. Previously, we had found our agency to take a reactive stand on campaigns and revenue growth, and this simply wasn’t moving the needle for us. We needed our new team at Overdose to really show their talent through proactive and innovative approaches to our current performance marketing.

The unique relationship between the organic and paid search team at Overdose has played a key part in our success and growth over the past 6 months. We are consistently impressed by the level of depth and thought put into the crossover of strategies to ensure we are spending both our energy and budget in the most effective way.
We have also seen great movement in the expansion of our paid search account to build out ‘portfolio views’ of our product ranges and categories. This approach has really started to give us visibility over the account that we weren’t able to access previously, while also creating greater personalization of targeting and messaging to our customers online.

Overall, the fantastic results we have seen over the past 6 months truly speak to the skill and dedication of the Overdose team, and we look forward to continuing our success with them.”

Prue Krook

- Digital Marketing Manager, Signet