#114 : Jamie Whiting @ Barkers & Max

#114: Chill __ Jamie Whiting, the Managing Director @ Barkers Men’s Clothing + Max!

As the managing director of Barkers, Jamie knows a thing or two about appealing to the masses. Whiting’s background includes years at Hallenstein Brothers where he started aged 17, and worked his way up from the shop floor to general manager. Later he progressed to running sister company GLASSONS LTD, after which he became the MD at Max before taking the Barkers’ position in 2010. At the time, he wasn’t shy about identifying the brand as “generic” and needing fresh ideas.

“I love the challenge of setting big goals and dreams, then setting about putting strategies in place to execute and achieve these goals. I don’t like sitting still waiting for things to happen, you have to get out there and make it happen yourself. Retail is such a dynamic and exciting industry — it never stops, and there is always a new challenge, new opportunity or something that needs sorting out.”

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