Atomic needed a solution to operate efficiently in both the Australian and New Zealand regions under a single Shopify instance. The challenge lay in establishing distinct pricing and inventory controls for each region while enhancing the overall customer experience.
Leveraging Shopify Markets, Overdose. successfully set up both Australia and New Zealand markets within a unified Shopify instance. This allowed Atomic to directly control pricing and inventory, and with the use of Shopify's geolocation app, customers are seamlessly redirected to their respective region store, streamlining operations.
Atomic sought an interactive solution to highlight the unique selling propositions of its products through a hotspot image. The challenge was to integrate this dynamic feature directly into the product pages.
Overdose. addressed this by utilising Shopify's native metafield feature. The resulting solution empowers Atomic to showcase distinctive product features through hotspot images directly on the product page, providing customers with a visually engaging and informative experience.
Atomic required a sophisticated discounting mechanism tailored for specific customer groups, each with varying discount amounts and annual limits. The challenge was to create a system that could flexibly accommodate these diverse requirements.
Overdose. devised a customised solution using Shopify customer tags and metafields. This solution allows Atomic to implement automatic discounting for multiple customer groups, updating pricing on collection and product pages. The flexibility extends to setting spending limits and discount values, aligning with Atomic's unique business requirements.
The Overdose. Design team seamlessly translated Atomic Snow’s unique UI to Shopify, ensuring a smooth and engaging user experience. The result is an intuitive interface that integrates the beautiful imagery and bold aesthetic of Atomic Snow into the Shopify framework, providing a user-friendly online shopping journey for snow enthusiasts and fans of the popular snow gear brand.