Kitchen Things had custom promotional requirements to align with in-store promotions which are changed almost daily. The site is also used as a catalog for in-store browsing by staff and customers.
The appliance industry is traditionally heavily-geared towards bricks-and-mortar, therefore the old Kitchen Things site was primarily to support in-store activity, rather than as a revenue-generating channel itself due to the high-value nature of the products sold.
Due to a supplier arrangement, Kitchen Things site required two unique payment portals depending on which suppliers' products are in the cart. This required custom attributes to be defined in Akeneo for custom cart logic to define the checkout flow the user is guided down.
Kitchen Things required Akeneo to remain the administration interface for inventory management and promotions which is used company-wide, therefore requiring custom integration with Akeneo and BigCommerce.