What is MACH?
MACH is a theoretical approach behind Service Oriented technology solutions in a highly-decoupled, technology-agnostic ,and best-of-breed approach. This is the antithesis to a monolithic approach often seen in traditional enterprise technology.
“MACH” stands for Microservices based, API-first, Cloud-native SaaS, and Headless.
Microservices based: Individual pieces of business functionality that are independently developed, deployed, and managed.
API-first: All functionality is exposed through an API.
Cloud-native SaaS: SaaS that leverages the cloud, beyond storage and hosting, including elastic scaling and automatically updating.
Headless: Front-end presentation is decoupled from back-end logic and channel, programming language, and is framework agnostic.
The core tenant of MACH is that it places the control of platform selection with the Merchant, where individual solutions are interchangeable at marginal cost and high speed on a path of continuous improvement as technology services evolve and new products enter the market.
MACH Alliance Origins
Modern technology has evolved, enabling new ways to think about and do business. the MACH Alliance was established to help companies take advantage of the most innovative and flexible enterprise technologies available, and to break the release cycle.
The MACH Alliance is an industry body founded by associated technology platforms to advance this practice of product evolution and native interoperability of their solutions for the benefit of the wider ecosystem. Counting 15 members at launch in 2020, the MACH Alliance is set to grow and expand over the coming years.
The goal of the MACH Alliance is to help enterprise organizations navigate the complex modern technology landscape. They aim to guide and show how businesses can benefit from open tech ecosystems that are Microservices based, API-first, Cloud-native SaaS and Headless.
“Overdose was born from a digital commerce Consultancy, with the concept of “right-sizing” at its core, which then evolved into a network of professionals delivering world-class execution. Working with best in breed platforms and service providers affords us a unique position to be truly agnostic and ensure our brands operate in an agile & dynamic fashion staying on the cusp of both proven and evolving technologies. Change is a constant, and our maturest clients exist in an evolving landscape, allowing their corporate adoption of digital to mature at the same pace of the global ecosystem. ”Todd Welling- Founder, Overdose
With a modular approach, we enable seamless integration with other systems, such as e-commerce platforms, customer relationship management (CRM) tools, and marketing automation systems. This integration allows for personalized and consistent user experiences across multiple channels, enhancing customer engagement and driving business growth.
We cater to a growing global client base, serving both B2B and B2C organizations across various industries.