SUMMIT APAC APACSUMMIT / 115

Talon.One

Laurent Billieres – Growing customer acquisition and loyalty with incentives & rewards.

Talon.One @ Overdose Composable Commerce Summit: APAC 2022
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Laurent Billieres – Sales Director APAC

Growing customer acquisition and loyalty with incentives & rewards

Modern customers love memorable, personalised promotions that reward their curiosity. Some 92% of shoppers look for special offers and/or coupons before buying online. And 78% of customers say they’re more likely to repurchase from a company that personalises their experience. However, the stark reality is that 70% of promotions fail to break even. Laurent Billieres, Sales Director APAC at Talon.One, shares how you can drive results with scalable effective campaigns in this ‘best practices’ breakdown.


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