Overdose. & Chill hits Melbourne with The Body Shop.
Overdose. & Chill hits Melbourne with The Body Shop at The Emerson Rooftop.
A curated night of brand, brains and a little bit of trouble (the good kind).
Join Overdose., Shopify & Dotdigital for a curated brand experience that brings together retail leaders, brand innovators & digital minds to explore how iconic brands are rewriting the rules of rapid transformation.
Hear the inside story of how The Body Shop took on the unthinkable - overhauling ERP, POS, CRM & Ecommerce all at once, and delivered it in months, not years.
Whether you're in the middle of a replatform, staring down the barrel of a migration, or just rethinking your stack — you'll walk away with insights, connections & maybe even a few surprises.
With special thanks to our sponsors
The Body Shop Story...
The Body Shop is a globally loved brand that made the call to rapidly evolve their digital commerce following an acquisition of the Australian business, requiring them to replatform their entire commerce and POS stack in just a few months.
By leaning into an agile delivery framework and focusing on a modern, scalable Shopify architecture with targeted, high-impact UX enhancements, The Body Shop moved at pace to build a streamlined, future-ready tech stack that puts their teams and customers first.
Extending this transformation in-store with Shopify POS and Stocky, The Body Shop has brought digital and physical retail together into a true omnichannel experience. They’ve sharpened conversion and loyalty touchpoints so customers can clearly see and use their rewards wherever they shop, all while staying true to their vision, values and what The Body Shop stands for as a brand.
OUR PANEl
Speaker
OUR PANEl
Speaker
Kira is a transformational leader at The Body Shop, known for her people-centred approach to driving change and building high-performing, adaptable teams.
At OD & Chill, she’ll be joined by several of her team, from Marketing, Operations and eCommerce functions, diving deep into The Body Shop’s brand and digital journey, exploring how a powerful tech stack, including Shopify POS and DotDigital, has supported meaningful growth and connection.
Kira Macleod-Finke Copy
Head of Direct to Consumer (DTC) Australia
- The Body Shop Australia
OUR PANEl
Speaker
Kira is a transformational leader at The Body Shop, known for her people-centred approach to driving change and building high-performing, adaptable teams.
At OD & Chill, she’ll be joined by several of her team, from Marketing, Operations and eCommerce functions, diving deep into The Body Shop’s brand and digital journey, exploring how a powerful tech stack, including Shopify POS and DotDigital, has supported meaningful growth and connection.
Kira Macleod-Finke
Head of Direct to Consumer (DTC) Australia
- The Body Shop Australia
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