A core business objective for the Merchant team was to decouple the site from its reliance on HTML for content changes as well as provide a more effective solution for more timely content & promotional updates to both the AU & NZ storefronts for both MiPiaci & Merchant sites.
All pages of the site were developed using Adobe Commerce’s Page Builder functionality, allowing the Merchant team to easily create or edit existing pages. With Adobe Commerce’s content staging and scheduling, promotions and content can be scheduled in advance, so gone are the days of staying awake to launch campaigns at midnight.
Elevate the Deuce brand from a UX/UI perspective to sit on the same level as the Merchant brand.
Created dedicated Deuce landing page.
Created Deuce brand-specific product page template which is automatically applied to all Deuce products.
Created Deuce brand-specific category template which is applied to all Deuce specific categories.
Use of different, more playful product images for Deuce products.
Address the issue of Overland having to manually assign customer loyalty tiers based on the customer spend.
Allow loyalty customers to view loyalty tier related data in my account.
Created a custom integration module to sync the customers' loyalty tier from OnTempo to Magento.
Implemented logic to retrieve customer-specific loyalty reward coupon codes from OnTempo and validate these during the checkout process.
Display customer-specific loyalty data such as current tier, available rewards and requirements to reach the next loyalty tier in my account.
Implement an integrated custom solution to handle pre-order products utilising the newly created pre-order functionality in OnTempo.
Implementation of custom logic to identify products that are available for pre-order and display pre-order related data which is synced via the OnTempo integration.