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An exclusive long lunch for ecommerce leaders. Real talk on Shopify, B2B and big bets for 2027. No pitches, just good food and conversation.
Past session · Tue 7 Oct 2025
Quick CRO Wins
Isabella, CRO/UX Specialist at Overdose, shares practical UX and conversion strategies to help businesses prepare for peak season.
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Explore insights aggregated from some past sessions and dig deeper into the ideas that are relevant to your business.
The 2026 line-up
Five areas to work through before peak.
Sessions to air in October and November 2026.
SEO and GEO
Visibility before the sale, across search and AI-driven discovery.
CRO
Quick changes to the shopping experience that can help more visitors take the next step.
CRM and data
How customer data and CRM fit into the peak trading plan.
Paid performance
Practical marketing choices focused on profitable performance during peak.
Looker reporting
Profitability and product-level performance in a view teams can use.
Past session
Quick CRO Wins
Isabella, CRO/UX Specialist at Overdose, shares practical UX and conversion strategies to help businesses prepare for peak season. This session focuses on improving product discovery, delivery and returns experiences, refining gifting strategies, and increasing user motivation, all aimed at driving higher engagement and purchase activity. You’ll leave with actionable, high impact changes you can implement quickly to make your site more effective at turning visitors into customers when traffic and user intent are at their highest.
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