North Beach

“In a world where smoke and mirrors are commonplace, finding an agency partner who will drive incremental revenue without telling you to suck eggs can be challenging. At North Beach we have a high level of competency in our digital team, so we needed to find a digital agency that would be able to go deeper with insight and strategy than pick off low-hanging fruit. Overdose as an agency has grown significantly over the last few years, enabling it to draw on the experience of a wider network of talent. However, it still retains the key strengths of a smaller agile agency, such as maintaining access to the brains trust or senior leadership, and they are still heavily invested in their clients outcomes. "Over the last 3 years of our engagement Overdose. Has continued to grow the value that they add to our business. Their data and analytics capability is the best we have experienced, and their approach is candid with the value of various key metrics – helping us to find strategies to improve key outcomes rather than using vanity metrics to justify the status quo. We have exceptional insight into our marketing spend and how effective it is which includes direct customer feedback to ensure we invest in the right channels. We are early in our engagement on SEO, but having worked with Overdose. At a previous business on a re-platform and website migration with great success, they were the obvious choice to help us maintain our prominence as the leading digital street, surf and skate retailer in New Zealand. It’s great to have an agency partner who is adaptable, candid, and helps drive our team forward on a daily basis.”