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Retail Leaders Lunch
An exclusive long lunch for ecommerce leaders. Real talk on Shopify, B2B and big bets for 2027. No pitches, just good food and conversation.
Past session · Tue 21 Oct 2025
New Features, Better Ads
The final episode in the 2025 edition dives into the latest ad platform updates shaping how brands can maximise performance this peak season.
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The 2026 line-up
Five areas to work through before peak.
Sessions to air in October and November 2026.
SEO and GEO
Visibility before the sale, across search and AI-driven discovery.
CRO
Quick changes to the shopping experience that can help more visitors take the next step.
CRM and data
How customer data and CRM fit into the peak trading plan.
Paid performance
Practical marketing choices focused on profitable performance during peak.
Looker reporting
Profitability and product-level performance in a view teams can use.
Past session
New Features, Better Ads
The final episode in the 2025 edition dives into the latest ad platform updates shaping how brands can maximise performance this peak season. Hosted by Overdose.’s Shae, Jake and Kashish, the session unpacks why creative remains the ultimate driver of success, how to navigate evolving ad enhancement tools and why greater control within Performance Max is a welcome shift for advertisers. You’ll also explore practical ways to optimise for incrementality, using data and creative insight to ensure every campaign delivers meaningful growth.
Event archive
